• Visual & Motion Design

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T&Pm won Channel 4’s annual Diversity in Advertising Awards for Karo Healthcare’s E45 skincare brand, the agency and the brand were already on a mission to connect with the trans community – a group that has been underrepresented in advertising or, worse, overlooked completely. Winning the award, which included £1million of airtime across the Channel 4 network, gave E45 an extra boost to further this drive.

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I was responsible for designing the endframe logo and copy lockup, ensuring they effectively communicated the campaign message with clarity and visual impact.

 

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